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Executive Job Hunting . . .Run It Like A Business!
I came across a fascinating statistic recently. If you‘re executive job hunting, take notice! This is information you absolutely need to know. Here it is. Robert Half Executive Director, Katherine Spencer, said in Certification Magazine that it’s estimated that between 70 and 80 percent of all jobs are filled by people who first heard about the position through word of mouth. Kinda shoots holes in the whole notion that your resume gets you a job. The amazing thing is this information is not new. We discovered a long time ago that serious executive job hunting isn’t done with a resume. Why? Because today’s savvy employers rely on much more to make a hiring decision. For example, they want to know that you’re interested enough in being part of the team that you’ve taken the time to learn something about the organization and its goals. They want to hear you discuss how you’re going to make a difference to their organization. Resumes can’t provide that information. But the truly amazing part is that most executive job hunting candidates who have acquired a face-to-face meeting with a decision-maker who could be their next boss did so because some person intervened--not a resume. That intervention could be information or referral provided by a relative, friend, neighbor, religious or political leader, service club member, someone they do business with, etc. Ms Spencer’s statistic should give serious pause to resume-dependent job seekers. The fact is that the most successful job hunters run their campaign like a small business. We discovered many years ago that the job market follows the same marketing rules as the business market. You don’t seriously grow a business by shot gunning and mass distributing untargeted information randomly to lots of people in the hope that someone will buy what you’re selling. Businesses don’t do that if they want to stay in business. Or they’re willing to burn up their budget while waiting to see who calls in. Businesses succeed through person-to-person contact. It’s called sales. And the same thing is true of executive job hunting. Resumes cannot provide a substitute for personal intervention. Nothing is going to happen for you based on a resume--unless you’ve got weeks and months to wait for results from this crapshoot. But the good news is that a systematic approach that takes advantage of the real way the job market works can produce amazing results fast. Using powerful 21st Century strategies and techniques can accomplish the goal of getting you a job offer in a matter days instead of months. Let’s be clear. Most executive jobs are ultimately obtained through word of mouth. When you follow a proven plan that takes a step-by-step approach using proven marketing techniques, you can get results almost immediately. In fact, you can be meeting face-to-face with your next boss in a matter of days. And entertaining a good job offer is as little as two weeks!
 
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